Product Selling Points

• Stronger 24-hour bacterial defence* and superior* bacterial reduction on your teeth, tongue, cheeks and gums*
• Contains unique dual zinc antibacterial technology
• 8 benefits for complete protection
• Long-lasting active protection* and protects sensitive teeth
• Whitens teeth and freshens breath

Product Description

Keep your smile strong, healthy and protected when you brush with Colgate Total Original Toothpaste. This toothpaste helps to keep your smile in great shape by offering stronger 24-hour bacterial defence* for your whole mouth! Besides giving you superior* bacterial reduction on your teeth, tongue, cheeks and gums*, this toothpaste, with unique dual zinc antibacterial technology, also gives you long-lasting active protection*.

Brushing with this toothpaste gives you 8 brilliant benefits for complete protection. It helps to protect from cavities, plaque, tartar and sensitivity, while protecting your gums and enamel. The toothpaste also helps to whiten your teeth and give you confident fresh breath. There’s every reason to smile with Colgate Total.

*Superior bacterial reduction on teeth, tongue cheeks & gums vs non-antibacterial fluoride toothpaste with 2x daily continued use after 4 weeks.

Directions For Use

Direction for use: Brush thoroughly at least twice a day or as directed by a dental professional. Not for use of children under 7 years old.

Ingredients

Glycerin, Aqua, Hydrated Silica, Calcium Pyrophosphate, Sodium Lauryl Sulfate, Arginine, Aroma, Cellulose Gum, Zinc Oxide, Benzyl Alcohol, Poloxamer 407, Zinc Citrate, Tetrasodium Pyrophosphate, Xanthan Gum, Cocamidopropyl Betaine, Sodium Fluoride, Sodium Saccharin, Phosphoric Acid, Sucralose. Contains: Sodium Fluoride Total Fluoride content: 1450 ppm

Allergen Information

No allergens present in the ingredients.

Product Warnings

-

Warranty & Shelf Life

Best before date: see packaging.

Manufacturer Address

Goldsworth Place,
1 Forge End,
Woking,
Surrey,
England,
GU21 6DB.