Product Selling Points

• Dramatically volumises lashes up to 4 times their natural size.
• Unique IFX brush ensures smooth and clump-free application.
• Smudge-proof and touch-proof for all-day wear.
• Easily washes off with soap and water.
• Suitable for both daily and special occasion makeup looks.

Detailed Product Description

Max Factor's Masterpiece Max Mascara revolutionizes your lash game by offering an impressive volume boost, increasing your natural lash size by up to 400%. The unique formula is designed to thicken lashes while maintaining a sleek, defined look. Its innovative IFX brush features micro-channels that hold more product, ensuring each lash is coated evenly from root to tip, resulting in bold, high-impact lashes. This mascara not only adds volume but also promises smudge-proof and touch-proof performance throughout the day, making it perfect for any occasion. Despite its strong hold, it removes easily with just soap and water, providing convenience without compromising on quality or effect.

Directions for Use

Start by looking down into a mirror. Apply the mascara wand from side-to-side, starting at the roots of your lashes and moving towards the tips. For lower lashes, look up and carefully apply the product. Utilize the ball tip of the wand for precise coating on individual lashes. Allow the first coat to become tacky before applying a second coat for added volume. Avoid pumping the wand in and out of the tube as this can dry out the product.

Ingredients

Aqua, Acrylates Copolymer, Glyceryl Stearate, Disteardimonium Hectorite, Propylene Glycol, Stearic Acid, Copernicia Cerifera Cera, Triethanolamine, Lecithin, Propylene Carbonate, Polyvinyl Alcohol, Synthetic Wax, Oleic Acid, Alcohol Denat., Glycerin, Tocopherol, Ascorbyl Palmitate, Panthenol, Polyethylene, Glycine Soja Oil, Xanthan Gum, Glyceryl Oleate, Dimethicone, Methylcellulose, Silica Dimethicone Silylate, Trisodium EDTA, Tetrasodium EDTA, Benzyl Alcohol, Phenoxyethanol, Potassium Sorbate, Propylparaben, Methylparaben, Ethylparaben, Benzoic Acid, Sorbic Acid, Sodium Laureth Sulfate, Ammonium Hydroxide, Sulfuric Acid, Denatonium Benzoate, T-butyl Alcohol, [+/- CI 77499, CI 77491, CI 77492]

Any Product Warnings

Avoid direct contact with eyes. If contact occurs, rinse thoroughly with water. Discontinue use if irritation persists. Always close the cap tightly after use to prevent the product from drying out. Keep out of reach of children. Store in a cool, dry place.